Streaming Surpasses Cable in May as 'Young Sheldon' Finale Drives Viewership
Nielsen reports record streaming usage while traditional TV sees mixed results.
- Streaming accounted for 38.8% of TV usage in May, hitting a new record.
- 'Young Sheldon' finale contributed to 6 billion viewing minutes across platforms.
- Netflix's 'Bridgerton' Season 3 became the most-watched streaming title with 5.5 billion minutes.
- Cable viewership fell to 28.2% due to fewer live sports events.
- The Kentucky Derby was the most-watched broadcast event with 16 million viewers.