Streaming Costs Surge as Households Spend $61 Monthly on Services

A new survey reveals a 27% increase in monthly streaming expenses, pushing consumers towards their financial limits.

Streaming households now average $61 per month for four subscriptions, marking a 27% increase from the previous year.
Nearly half of surveyed consumers would cancel their favorite streaming service if monthly prices rose by $5.
The demand for more personalized experiences and content discovery through social media is growing among consumers.
Ad-supported tiers and bundling options are becoming more popular as strategies to retain subscribers.
Diverse content creation and representation are increasingly important to consumers, particularly among younger and minority groups.