Overview
- Major platforms switched on Halloween hubs on Oct. 1 with big catalog drops and monthlong premiere calendars.
- Disney formalized a cross-service push called Huluween, linking Disney+ and Hulu with scare-level browsing and new themed streams such as Hallowstream, Villains and Waverly Place.
- Hulu leans into horror with the Scream trilogy and Saw films on Oct. 1, plus key debuts including The Hand That Rocks the Cradle (Oct. 22), 40 Acres (Oct. 17), Murdaugh: Death In The Family (Oct. 15) and The Exorcism (Oct. 28).
- Max pairs classics like The Exorcist, Poltergeist and A Nightmare on Elm Street with fresh arrivals including Bring Her Back (Oct. 3), The Substance (Oct. 10) and HBO’s IT: Welcome to Derry (Oct. 26).
- Peacock, Shudder, Criterion, Kanopy and Tubi broaden choices from family titles such as Ghostbusters and Monster House to niche premieres including V/H/S/Halloween (Oct. 3) and Dark Harvest (Oct. 1).