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Strava Signs Agreement to Acquire AI-Driven Run Coaching App Runna

The acquisition aims to enhance Strava's offerings for runners while keeping both platforms operationally independent for now.

Overview

  • Strava has entered a definitive agreement to acquire London-based Runna, known for its AI-powered personalized training plans, for an undisclosed sum.
  • Both apps will remain separate in the short term, with plans for future integration to create a seamless user experience.
  • Runna, founded in 2022, has grown rapidly to profitability with nearly 150 employees and over £8 million raised in venture funding.
  • Strava CEO Michael Martin highlighted the acquisition as a strategic move to address a key gap in Strava's platform by adding tailored coaching for runners.
  • Subscription pricing for both platforms remains unchanged for now, with further updates on integration and pricing expected in the coming months.

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