Overview

• Strava confirmed it will implement Garmin’s attribution requirements and apply similar device credit to all partners to maintain uninterrupted connectivity.
• Tom’s Guide reports Strava told developers that Garmin’s branding rules will be enforced starting November 1, reflecting Garmin’s deadline for all API partners.
• Strava’s lawsuit filed September 30 in Colorado alleges patent infringement over segments and heatmaps and claims a breach of a 2015 cooperation agreement.
• The complaint seeks damages and an injunction that could bar sales of Garmin devices using the challenged features, though Garmin has largely declined public comment.
• Industry analysts, notably DC Rainmaker, have questioned the strength of Strava’s IP claims, citing prior implementations that could count as prior art, while users express concern about potential service disruption.