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Strategy Sells 3,588 Bitcoin in Major Shift From 'Never‑Sell' Treasury Policy

The company says the sale was used to fund preferred‑stock dividends and top up dollar reserves, a move that creates a scheduled seller tied to dividend funding.

Overview

  • Strategy executed its largest divestment to date by selling 3,588 BTC for about $216 million between June 29 and July 5, 2026, and management says the proceeds were earmarked for preferred‑stock dividend payments and to replenish USD reserves.
  • After the sale Strategy holds roughly 843,775 BTC and reported cash reserves of about $2.55–$2.6 billion, which the company says covers roughly 1.5 years of its $1.8 billion annual preferred dividend obligations.
  • The board approved a Digital Credit Capital Framework that allows up to $1.25 billion of conditional Bitcoin monetization, and Strategy now faces roughly $21–$22 billion of combined preferred and convertible obligations that create refinancing risk if Bitcoin stays weak.
  • To address investor concern Strategy published a real‑time debt‑resilience simulator showing about 30 years of dividend coverage at a 0% annualized BTC return and a breakeven Bitcoin annual return near 3.33% under the company’s assumptions.
  • Markets reacted by repricing Strategy securities: STRC and other preferreds now yield about 10%–16% after price drops and STRC’s dividend rate was raised to support its market value, while MSTR equity trading volumes and volatility remain elevated, raising the chance of a feedback loop between price weakness and further monetization.