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Stitch Fix Returns to Revenue Growth Despite Declining Client Base, Raises Annual Outlook

CEO Matt Baer says focusing on AI-driven styling tests alongside better assortment will underpin sustainable growth as revenue per client rises.

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Overview

  • Active clients fell 10.6% year over year to 2.4 million even as Stitch Fix generated $325.02 million in third-quarter revenue, a 0.7% increase that beat analyst estimates.
  • The company narrowed its loss to $0.06 per share, topping forecasts, yet shares dropped nearly 9% in trading following the results.
  • Stitch Fix lifted its full-year revenue guidance to $1.254 billion–$1.259 billion and projected fourth-quarter sales of $298 million to $303 million.
  • Average order value climbed 10% year over year, marking seven straight quarters of gains and reflecting higher spend per client.
  • Under Baer’s transformation plan, the retailer is testing larger and themed “fixes” and enhancing product assortment to drive client-centric, personalized experiences.