Steph Curry and Michelle Obama Launch Plezi Hydration, a Healthier Sports Drink

The new beverage, featuring no added sugar and three flavors, debuts in California stores and on Amazon nationwide.

NBA star Steph Curry and former First Lady Michelle Obama have partnered to release Plezi Hydration, a sports drink marketed as a healthier alternative to traditional options.
Plezi Hydration is available in three flavors—Lemon Lime, Tropical Punch, and Orange Mango Twist—and costs $2.29 per 16.9-ounce bottle.
The drink features no added sugar, lower sodium, and more potassium than competitors, alongside a full daily dose of vitamin C.
Initially sold in select California grocery stores, including Walmart and Safeway, it is also available for nationwide purchase on Amazon.
Curry and his wife, Ayesha, were heavily involved in the product's development, aligning with their health advocacy through their nonprofit Eat, Learn, Play.