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Starbucks Updates Dress Code to Highlight Green Apron

The new uniform policy, launching May 12, emphasizes a consistent look across North American stores but faces criticism from union representatives.

Overview

  • Starting May 12, Starbucks employees will be required to wear solid black shirts and khaki, black, or blue denim bottoms to complement the iconic green apron.
  • The company will provide baristas with two free branded T-shirts to help meet the updated dress code requirements.
  • The dress code change is part of CEO Brian Niccol’s 'Back to Starbucks' strategy aimed at simplifying operations and enhancing the customer experience.
  • Union representatives have criticized the policy, arguing it prioritizes aesthetics over unresolved labor issues such as staffing and guaranteed hours.
  • The updated uniform aligns with other recent changes, including menu reductions and the reintroduction of pre-pandemic coffeehouse features like condiment bars and ceramic mugs.

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