Overview
- Starbucks announced a revised dress code requiring baristas to wear solid black tops and khaki, black, or blue denim bottoms starting May 12, 2025.
- The updated policy aims to reinforce Starbucks' brand identity by emphasizing the green apron as a symbol of its community coffeehouse model.
- Baristas will receive two company-branded T-shirts for free as part of the rollout, with additional guidance provided for consistent implementation.
- Labor group Starbucks Workers United has criticized the move, arguing that the company should focus on staffing, wages, and guaranteed hours instead.
- The dress code update is part of CEO Brian Niccol's broader efforts to simplify operations and revitalize the customer experience at Starbucks locations.