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Starbucks Sets Hello Kitty Holiday Collection for Nov. 6 Launch

The drop leverages Hello Kitty nostalgia to boost Starbucks' holiday traffic.

Overview

  • The limited-edition line goes on sale Nov. 6 at participating Starbucks locations in the U.S. and Canada, available only while supplies last.
  • The release coincides with Red Cup Day and the start of Starbucks' holiday menu, a key driver of seasonal in-store traffic.
  • Items include a barista Hello Kitty plush ($34.95), a 16-ounce ceramic mug with bow lid ($32.95), a 26-ounce stainless steel cold cup ($32.95), a 20-ounce stainless steel water bottle ($29.95), a 24-ounce acrylic cold cup ($24.95), a 12-ounce stainless steel tumbler ($32.95), and special gift cards.
  • Starbucks frames the collaboration with the motto “Together in Fun Forever,” emphasizing nostalgia, with U.S. merchandise director Kap Pitarys noting both brands’ 1970s roots.
  • Starbucks Mexico has not confirmed availability for Mexico or other Latin American markets.