Overview
- Starbucks Rewards members can redeem a free tall (12-ounce) hot or iced coffee on February 10, dubbed 'Starbucks Monday.'
- The offer is available all day at participating U.S. locations, including in-store, drive-thru, and app orders, but excludes delivery services.
- Non-members can also claim the free coffee by signing up for the Rewards program on February 10 and asking a barista in-store.
- The promotion aligns with CEO Brian Niccol’s strategy to reconnect with customers by reviving Starbucks’ community-focused coffeehouse experience.
- Recent changes under Niccol include the return of condiment bars, free refills for in-store orders, and simplified menu offerings to improve service speed.