Star Wars' Blue Milk to Hit Stores in April with TruMoo Collaboration

The iconic blue milk from Star Wars, known for its appearance in the 1977 film, will be available for purchase as a vanilla-flavored milk by TruMoo.

TruMoo's Star Wars blue milk, a vanilla-flavored 1% low-fat milk, will be available in grocery stores across the U.S. starting April 17, 2024.
The product's release is part of Disney Consumer Products and Lucasfilm's March to May the 4th initiative, focusing on Star Wars villains.
Previously only available at Disney theme parks, the new retail version aims to offer a more accessible and authentic experience.
Fans have mixed reactions to the product launch, with some excited and others skeptical about its appeal.
The original blue milk in Star Wars lore comes from banthas, but TruMoo's version is made from cow's milk and features natural vanilla flavor and blue color.