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Star Academy Returns With Strong Premiere on TF1

Reclaiming TF1's Saturday-night lead with large ad-demo shares, the premiere leaves the format's long-term recovery in doubt.

Overview

  • TF1 aired the live launch on October 10, introducing 17 contestants aged 18–26 and confirming a prize of €100,000 plus recording and publishing contracts with Sony Music.
  • Médiamétrie measured 3.5 million viewers (21.5% share) for the first part and 2.52 million viewers (24.3% share) for the second part of the evening.
  • The show posted exceptional results among the key advertising group FRDA-50, registering audience shares of about 47% in both parts of the broadcast.
  • The premiere returned TF1 to the top of Saturday-night ratings and outperformed the prior season's launch and last week's The Voice Kids in the same time slot.
  • Despite the strong start, the format has lost about one million average viewers since 2022, so sustained recovery will depend on audience retention in coming weeks and advertiser response.