Overview

• Fans can enter a 1,500-square-foot Stan Lee Experience booth for $15–$20, with price depending on advance purchase.
• Paid add-ons include photo opportunities and timed three-minute one-on-one conversations with the hologram.
• The project is produced by Proto Hologram and Hyperreal, companies known for interactive displays and realistic avatars.
• Kartoon Studios’ Stan Lee Legacy Programs oversees the experience, with organizers emphasizing responses grounded in decades of recorded material.
• Organizers say the hologram may also appear elsewhere at the convention as a surprise, potentially to introduce select panels.