Overview
- The Spurs announced a multi-year jersey patch sponsorship with Paris-based digital asset security firm Ledger and will debut the branded patch at the NBA draft on June 25, 2025.
- Financial terms were not disclosed, but NBA teams generated $1.62 billion in sponsorship revenue in 2024-25 and most jersey patch agreements exceed $5 million per year.
- Founded in 2015, Ledger secures over 20 percent of global cryptocurrency assets and will join the Spurs’ ongoing community efforts in Paris.
- Ledger becomes the presenting partner of the Spurs Tech & Basketball Camp, which combines youth basketball with STEM education for participants ages 10 to 14.
- The deal deepens the franchise’s French connections that trace back to stars Tony Parker and Boris Diaw and intensified after drafting Victor Wembanyama in 2023.