Overview
- The new SpudBros Express at The Silverlink North/New York Road opened on Tuesday and drew long queues as the store gave a free potato to the first 100 customers.
- The site is a concession operated with partners Taster and EG On The Move, whose executives framed the launch as a way to bring quick, quality food to forecourts and high-traffic roadside locations.
- SpudBros says the North Tyneside outlet is one of 15 stores planned for this year and part of a target to open 30 roadside SpudBros Express shops over the next three years.
- The Express format prepares fully loaded jacket potatoes in minutes with signature items such as the Tram Classic and Spudfather plus build-your-own and a breakfast range to suit motorists.
- The brand began as a viral TikTok sensation led by brothers Jacob and Harley Nelson, now operates overseas in markets including Europe, Australia and Taiwan, and expects local openings to drive regular forecourt footfall; the new store will open Sunday to Thursday 11am–9pm and 10pm on Fridays and Saturdays.