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4h ago

Sprinkles Cupcakes Shuts All Company-Owned Stores on Dec. 31

The founder’s post marked Dec. 31 as the final day, with no public explanation from current owners.

Image
A 24-hour cupcake ATM at Sprinkles Cupcakes in Beverly Hills in a file photo from Aug. 5, 2012. Sprinkles Cupcakes, the California bakery chain that helped ignite the gourmet cupcake craze and popularized cupcake-dispensing ATMs, announced Wednesday that it is closing all of its locations nationwide.
Sprinkles Cupcakes, the California bakery chain that helped ignite the gourmet cupcake craze and popularized cupcake-dispensing ATMs, announced Wednesday that it is closing all of its locations nationwide.
Cutsomers use a cupcake ATM in Las Vegas. Sprinkles Cupcakes, the California bakery chain that helped ignite the gourmet cupcake craze and popularized cupcake-dispensing ATMs, announced Wednesday that it is closing all of its locations nationwide.

Overview

  • Founder Candace Nelson announced on Instagram that Wednesday was the brand’s final day of service after a 20-year run.
  • An employee-read company statement said Sprinkles would transition away from operating company-owned bakeries, closing locations nationwide including Disney Springs.
  • Multiple workers reported receiving roughly one day’s notice before losing their jobs, with local managers corroborating the short timeline.
  • Sprinkles’ online ordering and venue listings showed no pickup times or hours beyond Dec. 31, signaling an immediate wind-down.
  • Nelson sold Sprinkles to private-equity firm KarpReilly over a decade ago; neither the company nor the firm has provided comment, and the status of roughly 25 cupcake ATMs or any franchised units remains unclear.