Particle.news
Download on the App Store
47 ARTICLES
·
6h ago

Sprinkles Cupcakes Closes All Stores Nationwide After 20 Years

Founder Candace Nelson confirmed Dec. 31 as the final day as the private chain begins an "orderly wind-down" of its bakeries.

Image
Image
STORY MATCHER FOR ROBERT MACPHERSON -- Erin Frederic fulfills a customer's order for cupcakes at Sprinkles Cupcakes in the Georgetown neighborhood of Washington, DC, August 2, 2012. First opened in 2005 in Beverly Hills, California, as what the owners claim was the world's first exclusively cupcake bakery, the store quickly became a hit, expanded throughout the United States and soon will open overseas.
Image

Overview

  • Disney Springs and other locations were found closed on Jan. 1, with on-site checks confirming the shutdown.
  • Multiple employees say they were notified with about one day’s notice, a claim widely posted on Sprinkles’ social media pages.
  • A company spokesperson said Sprinkles is transitioning away from operating company-owned bakeries, citing an orderly wind-down.
  • Founded in 2005 and sold to private equity more than a decade ago, the brand had over 20 stores in six states and Washington, D.C., plus roughly two dozen Cupcake ATMs.
  • Signals preceding the closure included the website offering no pickup times beyond Dec. 31 and circulating internal memos pointing to end-of-year shutdowns.