Particle.news

Download on the App Store

Spring/Summer 2026 Fashion Month Ends With Creative Reset, Clear Trend Signals and Beauty Crossovers

Critics crowned Matthieu Blazy’s Chanel debut the standout, a sign of a pivot to elegance alongside growing beauty tie-ins to reengage shoppers.

Overview

  • An unusual number of leadership changes defined the season, with around 10 Paris houses unveiling new creative directors, including closely watched debuts at Chanel, Dior and Balenciaga.
  • Matthieu Blazy’s first Chanel collection drew strong praise for a contemporary take on house codes and was widely cited as the week’s defining moment.
  • Industry reaction coalesced around a return to elegance—preppy bourgeois styling, revived sex appeal and optimistic color—while some debuts were described as commercially reassuring rather than risk-taking.
  • Designers pushed fashion–beauty convergence, from Coperni’s C+ skincare-infused activewear to Vaquera’s new fragrance with Comme des Garçons Parfums and Chopova Lowena’s scented runway.
  • Cultural visibility shaped the narrative, highlighted by Meghan Markle’s front-row appearance at Balenciaga and Vogue’s identification of a new cohort of breakout Spring 2026 models.