Overview

• Small bouquets start around 5,000 pesos and personalized arrangements can reach 50,000, reflecting wide price variability across products.
• Street‑stand ranges cited include ramilletes at 6,000–15,000 pesos, fresias at 5,000–6,000, and gerberas at 10,000–15,000.
• Roses were quoted at 6,000–10,000 pesos per stem depending on the stall, with higher prices linked to Ecuadorian varieties.
• Yellow flowers are the season’s top request, a trend vendors associate with the telenovela Floricienta.
• The floriculture cooperative’s president said prices follow supply and demand and cannot rise in step with growers’ mounting costs.