Spotify Tests AI-Driven Playlist Creation Feature

The new feature, discovered by a TikTok user, allows users to generate playlists using AI technology and prompts, but Spotify has not yet committed to a launch date.

• Spotify is testing a new feature that allows users to create playlists using AI technology and prompts, as discovered by a TikTok user.
• The AI playlist feature is accessed from the 'Your Library' tab in Spotify's app, where users can type their prompt into an AI chatbot-style box or browse through a list of suggested prompts.
• Spotify has not provided further details about the technology and how it works, nor has it committed to a launch timeframe.
• Earlier this year, Spotify launched an AI DJ feature that offers personalized playlists and commentary in an AI voice.
• Spotify CEO Daniel Ek announced job cuts this month, stating it as a 'strategic reorientation.'

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