Spotify Rolls Out Access to Over 200,000 Audiobooks for US Premium Subscribers with 15 Hours of Monthly Listening Time
Spotify's expanded catalog includes bestsellers, classics and new releases as a perk for premium subscribers, offering 70% of bestselling titles and 15 hours of listening per month which aligns with the rising preference towards audiobooks among Gen Z and Millennials.
- Spotify has expanded its offering to Premium subscribers in the US by providing access to over 200,000 audiobooks with a monthly cap of 15 hours of listening time.
- The audiobook selection includes bestsellers, classics, and new releases, covering around 70% of current best-selling titles.
- Subscribers can increase their monthly listening cap by purchasing an additional 10 hours for $12.99 if they consume their allotment.
- A Spotify survey found that 72% of Gen Z and Millennials listen to audiobooks and that 70% of audiobook listeners are more likely to continue listening, with top genres including comedy, fantasy, and business/leadership.
- Spotify aims to tap into the growing market for audiobooks, which currently represents only 6% to 7% of the total book market but is growing by 20% year-over-year.