Overview
- Spotify announced the expansion on Wednesday, July 15, making Managed Accounts available to parents on any plan in the U.S., U.K., Australia, France, Germany and the Netherlands with more countries to follow.
- Managed Accounts provide a music-only, private profile for listeners at or below the market minimum age with explicit-content filtering and video/Canvas turned off by default.
- Children on Managed Accounts get their own personalized recommendations and an independent year-end Spotify Wrapped so kids' listening does not alter parents' algorithms.
- Free-tier Managed Accounts will hear short, Spotify-produced, human-reviewed educational audio messages instead of targeted ads and Spotify says it does not share young listeners' personal data with advertising partners.
- Parents create and manage accounts from the Spotify app, can block specific tracks or artists, and enable easy device switching with the parent account locked by a PIN, a move that follows broader industry pressure to strengthen child privacy and parental controls.