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Spotify Expands Music Video Feature to 85 New Markets

The streaming service's music video capability remains exclusive to Premium users and is still unavailable in the U.S.

  • Spotify's music video feature is expanding from its initial 12 markets to include 85 additional regions, totaling 97 markets.
  • The feature, still in beta, is available only to Premium subscribers and offers a limited catalog of music videos.
  • Users can seamlessly switch between audio and video using a new toggle feature and identify tracks with available videos through indicators.
  • Spotify has not yet announced when the feature will be available in the U.S., one of its largest markets.
  • Data shows that users who watch music videos on Spotify are more likely to stream, save, or share the songs again.
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