Overview
- Spotify confirmed music videos will arrive in the United States and Canada in the coming weeks after a broad international beta.
- Listeners will be able to switch between a song’s audio and its official video with a single tap.
- The feature will be available to Premium subscribers, with no specific rollout date announced.
- The launch follows an NMPA Opt-In Portal that opened Nov. 11 to let U.S. publishers directly license expanded audiovisual rights through Dec. 19.
- Spotify and NMPA say the new deals will increase royalties for independent publishers and songwriters as the service positions itself to rival YouTube in music video streaming.