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Sports Illustrated Swimsuit Launch Highlights Inclusivity with Star-Studded Celebration

The 2025 issue, featuring diverse cover stars and global photo shoots, debuts May 17 following a glamorous New York City event.

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Overview

  • The launch party for the 2025 Sports Illustrated Swimsuit Issue was held on May 15 at the Hard Rock Hotel New York, celebrating the magazine's commitment to diversity and empowerment.
  • Cover models Salma Hayek, Jordan Chiles, Olivia Dunne, and Lauren Chan attended, showcasing high-fashion looks on the red carpet.
  • Salma Hayek, at 58, reflected on her initial hesitation to model for the cover, sharing her candid experience during a recent interview.
  • Rapper 50 Cent performed at the event, adding a lively entertainment aspect to the celebration.
  • The issue, featuring 38 women photographed in scenic locations worldwide, is set for release on Saturday, May 17.