Spirit Halloween Launches Spirit Christmas Pop-Up Stores in Northeast
The seasonal retailer will open 10 festive locations, transforming select Halloween stores into holiday-themed shops.
- Spirit Christmas stores will debut across five states, including New Jersey, New York, Pennsylvania, Connecticut, and Massachusetts.
- The first location in Mays Landing, New Jersey, will open on October 18, with the remaining nine stores launching in early November.
- The pop-up stores will feature holiday décor, inflatables, gifts, apparel, and a life-sized gingerbread village.
- Visitors can book free photo sessions with Santa Claus and send letters to the North Pole at these festive locations.
- This initiative is a test to see if Spirit can replicate its Halloween success in the Christmas market.
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