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SpiceJet's Holi Dance Video Divides Opinion Online

The airline's festive in-flight celebration, featuring cabin crew dancing to 'Balam Pichkari,' has drawn both praise and criticism for its approach to passenger engagement.

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SpiceJet crew danced to Balam Pichkari on Holi, delighting passengers.
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Overview

  • SpiceJet released a video of its cabin crew performing a coordinated dance to the Bollywood song 'Balam Pichkari' as part of Holi celebrations on an aircraft.
  • The performance, which included welcoming passengers with traditional Holi tikas, was filmed while the plane was on the ground to ensure safety compliance, according to the airline.
  • The video has gone viral, receiving mixed reactions online, with some praising the festive spirit and others criticizing the airline for prioritizing entertainment over service quality.
  • Congress MP Priyanka Chaturvedi criticized the celebration, suggesting airlines should focus on safety and punctuality instead of in-flight entertainment.
  • SpiceJet defended the initiative, describing it as a way to bring Indian traditions to life, while some netizens appreciated the effort to create a joyful experience for passengers.