Overview

• The second Sperry x Aritzia boat shoe capsule launched August 2 on Aritzia’s site and is scheduled to hit Sperry’s website on August 18.
• The collection offers two silhouettes available in nubuck, smooth leather and suede across classic neutrals and new seasonal shades.
• Each pair comes with three sets of interchangeable shoelaces, including playful color options, for a customized finish.
• Priced at $120 per pair, select sizes have already sold out since the online debut on Aritzia’s site.
• The collaboration leverages Sperry’s boat shoe heritage and Aritzia’s digital marketing prowess to turn the TikTok-driven “fisherman aesthetic” into sustained consumer demand.