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Spain's Hotel Sector Sees Revenue Growth Despite Decline in March Occupancy

Canary Islands lead with high occupancy and revenue, while Murcia and Asturias report significant declines influenced by Easter's shift to April.

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Una guía en marzo enseñando, bajo la lluvia, la ciuad de Córdoba a un grupo de turistas

Overview

  • National hotel overnight stays in Spain fell by 8.9% year-on-year in March 2025, totaling 22.3 million stays, while average revenue per room rose 4.9% to €114.3.
  • The Canary Islands achieved the highest occupancy rate at 74.9% and an average revenue per occupied room of €149.4, reflecting a 4.1% increase from the previous year.
  • Murcia recorded a 3.6% drop in overnight stays and a 6.45% decline in tourists, with an average daily rate of €67.23, up 1.6% year-on-year.
  • Asturias experienced a 24% decrease in overnight stays and a 20.2% drop in travelers, with Oviedo seeing a smaller decline of 6.21% in hotel nights and 11.24% in visitors.
  • The shift of Easter from March 2024 to April 2025 complicates direct year-on-year comparisons, with the Instituto Nacional de Estadística advising a combined analysis of March and April data.