Southwest Airlines Ends Free Checked Bags, Introduces New Fees and Policies

The airline's decision to charge for checked bags and implement other cost-cutting measures has drawn backlash from loyal customers and industry experts.

Starting May 28, Southwest Airlines will charge for all checked bags unless passengers meet specific criteria, such as holding Rapid Rewards elite status or Southwest credit cards.
The airline is introducing a Basic Economy fare, which includes more restrictions and fewer perks, such as no seat assignments before check-in.
Southwest is also adjusting its loyalty program, reducing points earned on lower fares and introducing expiration dates for flight credits.
These changes come as the airline seeks to boost revenue and align with industry practices, but critics argue it undermines Southwest's long-standing customer-friendly reputation.
The announcement has sparked frustration among customers, with some threatening to switch airlines, while Southwest's stock saw an 8% increase following the news.