Particle.news

Download on the App Store

South Korea Counts 4,011 YouTubers Earning Over 100 Million Won in 2023, Tax Data Show

The release has prompted calls for stricter audits targeting income disguised as donations.

Overview

  • Official National Tax Service figures show the number of high-earning creators rose from 2,449 in 2021 to 3,359 in 2022 and 4,011 in 2023, a 63.8 percent jump over two years.
  • A total of 24,673 individuals reported YouTube income in 2023, up 52 percent from 2021, with combined reported earnings climbing 64.9 percent to 1.778 trillion won.
  • High earners were broadly gender-balanced at 2,088 men and 1,923 women, and creators in their 30s formed the largest age group.
  • Rep. Cha Gyu-geun highlighted the data while urging tougher enforcement as the tax agency prepares probes into earnings concealed as donations.
  • Regional tax offices audited 67 creators from 2019 to 2024 and levied 23.6 billion won in total, averaging about 350 million won per case.