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2w ago

Sophie Cunningham Cementing Media Reach With New Podcast and Wrestling Interest

Her weekly show on Colin Cowherd’s The Volume taps her rising profile built on her reputation as Caitlin Clark’s on-court enforcer with a growing endorsement portfolio

Jul 27, 2025; Chicago, Illinois, USA; Indiana Fever guard Sophie Cunningham (8) shoots against the Chicago Sky during the first half at United Center. Mandatory Credit: Kamil Krzaczynski-Imagn Images/ File Photo
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Jul 27, 2025; Chicago, Illinois, USA; Indiana Fever guards Sophie Cunningham (8) and Caitlin Clark (22)sign autographs before a WNBA game against the Chicago Sky at United Center. Mandatory Credit: Kamil Krzaczynski-Imagn Images
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Overview

  • Cunningham’s Show Me Something podcast premieres today on The Volume with cohost West Wilson and will feature guests from sports, entertainment, and lifestyle sectors.
  • Women Of Wrestling co-founders Dave McLane and Jeanie Buss have publicly expressed interest in recruiting her, highlighting a potential offseason crossover into pro wrestling.
  • She has secured endorsement deals with home-security brand Ring, fast-food chain Arby’s, and apparel giant Adidas that leverage her defender persona.
  • Her social-media following has surged past 1.6 million on TikTok, 1.1 million on Instagram, and 188,000 on X as her visibility grows.
  • Her evolution from a WNBA role player to a cross-industry personality illustrates emerging branding pathways for women’s sports athletes.