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Sony to Keep Raising PlayStation Plus Prices as 38% Opt for Premium Tiers

Hideaki Nishino says continued growth in top-tier subscriptions justifies dynamic price adjustments

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Overview

  • Hideaki Nishino stated that PlayStation Plus pricing will remain flexible to respond to growing demand for higher-level plans.
  • Premium and Extra tiers now account for about 38% of PS Plus subscribers, up from 30% in FY2022.
  • Sony raised annual PS Plus prices by up to 35% in September 2023 and increased Premium costs in Canada from $189 to $224 in April 2025.
  • The company attributes the hikes to investments in content diversity, player personalization tools and enhanced discovery features.
  • Subscription service revenues have become a key profit driver for Sony in an industry shift toward online offerings.