Sony Pictures to Integrate AI in Film Production

CEO Tony Vinciquerra confirms AI adoption aimed at cutting costs, sparking concerns among Spider-Man fans.

Sony Pictures plans to use AI to streamline production and reduce expenses in future projects.
Fans worry this move could further degrade the quality of the Spider-Man franchise.
The decision follows recent critical failures and financial losses of Sony's Spider-Man universe movies.
Ongoing negotiations with Hollywood unions on AI use could impact how extensively it is implemented.
Industry professionals are divided on AI's potential, with some seeing it as a threat to traditional filmmaking.