Sony and Shift Up Sued by Film Company Over 'Stellar Blade' Trademark
A Louisiana-based firm claims the game’s name infringes on its long-established trademark, seeking damages and the destruction of all related materials.
- Griffith Chambers Mehaffey, owner of Stellarblade LLC, filed the lawsuit alleging trademark infringement by Sony and Shift Up.
- Mehaffey claims his business, established in 2010, has been overshadowed online by the game's popularity, impacting his search engine visibility.
- Stellar Blade was initially announced as Project Eve in 2019 and rebranded in 2022, with the trademark registered in January 2023.
- Mehaffey registered his own trademark for Stellarblade in June 2023 and sent a cease and desist letter to Shift Up the following month.
- The lawsuit demands that Sony and Shift Up cease using the name, hand over all materials for destruction, and pay for damages and attorney fees.