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Sony Aims to Boost Original IP Amid Portfolio Concerns

Executives highlight a strategic shift towards creating new content across games, films, and anime to strengthen the company's media presence.

  • Sony CFO Hiroki Totoki acknowledges the lack of homegrown intellectual properties.
  • CEO Kenichiro Yoshida emphasizes the importance of technology and creativity in content creation.
  • Recent failures, such as the game Concord, underscore the challenges of developing new IP.
  • Fans express nostalgia for dormant franchises like Sly Cooper and Resistance.
  • Sony's strategy includes leveraging partnerships and acquisitions to enhance content diversity.
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