Overview

• Sonos has introduced its most powerful soundbar, the Arc Ultra, and the Sub 4 subwoofer in India, priced at ₹99,999 and ₹84,999 respectively.
• The Arc Ultra features Sound Motion transducer technology, delivering double the bass output of its predecessor while maintaining a more compact design.
• India has been designated a core priority market for Sonos, with over 50% of its sales in the country driven by an installation network of 75 stores and a flagship experience store in Mumbai.
• Sonos has diversified its manufacturing across China, Malaysia, and Vietnam to mitigate trade risks and ensure supply chain resilience.
• The company continues to emphasize software-first enhancements, including AI integration, to provide an intuitive and enriched user experience.