Overview

• Marc by Sofia debuted out of competition at the Venice Film Festival on Sept. 2, marking Coppola’s first feature-length documentary.
• The film tracks the 12 weeks leading to Jacobs’ Spring 2024 ready-to-wear show, weaving backstage footage with archival clips and cultural touchstones that inform his work.
• Coppola adopts a lo‑fi, unscripted approach with handheld filming and selective on‑camera presence, leveraging three decades of friendship for intimate access.
• Early reviews praise the visual mood‑board technique and access while noting a surface‑level treatment that offers limited excavation of Jacobs’ business or inner life.
• A24 backs the film for U.S. release, and separate reporting cites The Wall Street Journal in noting LVMH is exploring a potential sale of the Marc Jacobs brand valued around $1 billion.