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Snoop Dogg to Headline Netflix’s Christmas Day Halftime Show at Lions–Vikings

The booking advances Netflix’s push to turn NFL broadcasts into global concert moments that attract viewers beyond football fans.

Overview

  • The performance, branded “Snoop’s Holiday Halftime Party,” will take place at U.S. Bank Stadium in Minneapolis during halftime of Lions–Vikings on Dec. 25, with kickoff at 4:30 p.m. ET on Netflix.
  • Netflix says the set will feature Snoop Dogg’s hits, holiday flair, and special guests, though additional performers have not been announced.
  • A promotional teaser narrated by funk icon George Clinton was released to announce the show.
  • The concert is part of Netflix’s NFL Christmas Gameday doubleheader, which starts with Cowboys–Commanders at 1 p.m. ET, and streams nationally with local-market TV carriage on CBS affiliates and mobile availability on NFL+.
  • CBS Sports will produce the games for Netflix, NFL Media will handle studio coverage, and Jesse Collins Entertainment is producing the halftime special, following 2024’s Beyoncé-led show that drew massive audiences and earned an Emmy.