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Snapchat Launches Native Apple Watch Messaging App

Equipped with message previews along with wrist-based replies, the update underscores Snap’s renewed wearable strategy after rivals dropped Apple Watch support.

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Overview

  • Snapchat rolled out its first native Apple Watch app on June 5, enabling users to message directly from their wrists.
  • The watchOS app allows users to preview incoming texts without marking them as read on mobile or web.
  • Users can respond via the built-in keyboard, Scribble input, voice dictation or by sending an emoji.
  • The app focuses solely on text conversations and does not support viewing images or video playback.
  • The launch follows a wave of withdrawals from platforms such as Instagram, Slack and Uber, highlighting Snap’s wearable commitment.