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Snapchat Caps Free Memories at 5GB, Rolls Out Paid Storage Up to 5TB

Snap frames the change as revenue diversification with a one-year grace period for accounts over the limit.

Overview

  • New Memories Storage Plans offer 100GB for $1.99 per month, with options scaling to a 5TB Platinum tier at $15.99.
  • Existing Snapchat+ subscribers are automatically upgraded to 250GB of Memories storage.
  • Users already above 5GB retain temporary storage for 12 months to choose a plan or download and reduce saved Snaps.
  • Snap says the majority of users are below the new cap, so routine use should not require payment.
  • The shift brings Snapchat in line with rivals that charge for cloud storage, following subscription pushes like Lens+.