Overview
- Snap unveiled Specs at the Augmented World Expo in Long Beach on Tuesday, announcing the product publicly and giving technical details and pricing.
- The glasses carry a $2,195 price and Snap says shipments will begin in selected markets including the United States, the United Kingdom and France in northern‑hemisphere fall.
- Specs come in two frame sizes (47mm and 52mm), weigh about 132–136 grams, use two onboard chips including a Qualcomm Snapdragon for vision tasks, and offer about four hours of mixed‑use battery with a charging case that provides up to roughly 20 hours total.
- The device overlays 3D digital content on the real world, includes an AI contextual assistant, a built‑in browser and access to hundreds of AR experiences and third‑party apps developed on Snapchat’s platform.
- Snap positions Specs as a mid‑price challenger to Meta and Apple but faces commercial risk because its 2016 Spectacles effort sold some units yet produced heavy inventory losses and write‑downs.