Snap Shares Plummet After Disappointing Revenue Forecast

Despite user growth and increased subscribers, Snap's Q2 earnings miss and weak guidance raise concerns among investors.

Snap's Q2 revenue of $1.24 billion fell short of analyst expectations of $1.25 billion.
The company reported a net loss of $249 million, an improvement from last year's $377 million loss.
Daily active users grew by 9% year-over-year, reaching 432 million, with monthly active users hitting 850 million.
Snap's advertising revenue struggled, particularly in consumer discretionary sectors like retail and entertainment.
Analysts have lowered their price targets for Snap, reflecting skepticism about the company's future performance.