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Smashing Pumpkins Launch $19.79 'OG Goth' Smoothie With Erewhon Through Nov. 8

Proceeds support the Concussion Legacy Foundation to align the release with the band's 30th‑anniversary campaign.

Overview

  • The limited-edition drink is available now at all Erewhon locations and runs through November 8.
  • The recipe includes MALK Organic Almond Milk, GT’s Alive Cola, coconut water, Erewhon Chocolate Ganache, black sesame butter, peanut butter, banana, avocado, blue spirulina, chlorella, cacao and lion’s mane.
  • Priced at $19.79, the cost nods to the band’s 1995 hit “1979” and is promoted as a decadent yet functional blend.
  • A portion of each sale benefits the Concussion Legacy Foundation, whose national advisory board includes frontman Billy Corgan.
  • The collaboration fits Erewhon’s rotating celebrity smoothie program and ties into the band’s Mellon Collie 30th‑anniversary activities.