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Sky Italia Secures Multi-Year NBA Rights for Italy, Launches Sky Sport Basket on Oct. 21

The multi-year pact creates a 24/7 basketball hub across Sky and NOW, with event-level exclusivity that includes live Finals in 2027.

Sky acquisisce nuovi diritti per trasmettere la Nba in Italia

Overview

  • Preseason NBA games began airing on Oct. 2 ahead of the dedicated channel’s launch later this month.
  • Sky Sport Basket (channel 205) will start on Oct. 21 with regular-season matchups including opening night, Christmas Day, MLK Day and All-Star events.
  • Playoff coverage will include multiple games each season plus one Conference Finals series live and the other on delay.
  • The NBA Finals will air live exclusively on Sky in 2027, with deferred coverage confirmed for 2026 and 2028.
  • The package adds extensive WNBA coverage and daily cross-platform content via Sky Sport 24, skysport.it’s Insider and official Sky Sport social channels.