Overview

• Skoda completed the first leg in Bengaluru on August 23–24 and will take the Exchange Carnival to Mumbai, Delhi, Hyderabad, Chennai and Pune in the coming weeks.
• The programme offers free on-site evaluation of old cars, exchange bonuses on trade-ins and spot booking benefits for buyers upgrading to a Skoda.
• Events are hosted at large, centralized venues beyond regular showrooms to let visitors see the lineup, including the Kushaq, Slavia, Kodiaq and the Kylaq.
• Brand director Ashish Gupta frames the initiative as a customer-first effort designed to make upgrading convenient and engaging across key markets.
• Skoda cites more than 305 customer touchpoints across 176 cities to support the rollout and strengthen access to sales and after-sales services.