Ski Federation Blocks 'I Love Wank' Slogan at Garmisch-Partenkirchen World Cup

The FIS deemed the slogan referencing a local mountain inappropriate for global TV audiences due to its unintended vulgar English connotation.

The Zugspitzbahn planned to promote the slogan 'I Love Wank' during the upcoming Ski World Cup in Garmisch-Partenkirchen, referencing the local Wank mountain.
The slogan was intended to be snow-framed on the Kandahar piste, a focal point of international TV broadcasts during the event.
The FIS, the governing body of the event, prohibited the slogan, citing concerns over its vulgar interpretation in English, which could distract from the sporting focus.
Local officials and marketing representatives expressed disappointment, emphasizing the slogan's affectionate intent toward the mountain's name.
The World Cup races, including women's downhill and Super-G on January 25-26 and men's downhill on February 2, will proceed with alternative branding.