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Skepticism Surrounds Gartner's Prediction of 25% Search Traffic Drop by 2026

Experts question the feasibility of AI chatbots replacing traditional search engines, citing technological limitations and economic concerns.

  • Gartner's prediction of a 25% drop in search engine traffic by 2026 due to AI chatbots is met with skepticism and fails to consider several key factors.
  • Current AI technology and so-called AI search engines do not possess the capability to create a constantly updated search index, limiting their potential to replace traditional search engines.
  • Generative AI's readiness for widescale use is questioned, with instances of erratic behavior and the high cost of AI responses compared to traditional search engine queries.
  • The economic viability of true AI search engines is doubtful, as they are significantly more expensive to operate than traditional search engines.
  • Gartner's assumption that AI chatbots will become more popular overlooks user distrust and the evolving nature of traditional search engines, which continue to integrate AI technologies.
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